9. Post acquisition for buyers

3 min. readlast update: 07.29.2024

After successfully acquiring a game on Gamehaap, there are several key steps and considerations to ensure a smooth transition and integration of your new asset.

Here’s what happens post-acquisition:

 

Transition and integration

  1. Transition services:
    • Seller support: The seller may provide transition services as outlined in the Asset Purchase Agreement (APA). These services can include consultation, technical support, and training to help you understand and manage the newly acquired game.
    • Duration: Transition services are usually provided for a specified period, ranging from 30 days to several months, depending on the agreement.

     2. Integration:

    • Technical integration: Integrate the game into your existing systems and platforms. Ensure that the game's infrastructure aligns with your technical requirements.
    • Marketing and promotion: Plan and execute marketing strategies to promote the newly acquired game to your audience. Leverage existing user data and market analysis provided during due diligence.

 

Financial and legal considerations

  1. Conditional payments:
    • If the acquisition included conditional payments (e.g., earnouts or milestone-based payments), ensure that you track and fulfill these conditions. Timely payments based on performance metrics are crucial for maintaining good relations with the seller.

     2. Representations and warranties:

    • Be aware of the representations and warranties provided by the seller in the APA. These are statements regarding the condition and performance of the game. If any issues arise that contradict these statements, you may have the right to seek remedies as outlined in the agreement.

 

Operational management

  1. Monitoring performance:
    • Continuously monitor the performance of the acquired game. Use the data and insights gathered during due diligence to set benchmarks and evaluate the game's success.

     2. User feedback:

    • Collect and analyze user feedback to identify areas for improvement and to ensure the game meets user expectations. This feedback can help guide future updates and enhancements.

     3. Updates and maintenance:

    • Plan and execute regular updates and maintenance to keep the game current and competitive. Address any technical issues promptly to ensure a smooth user experience.

 

Gamehaap’s ongoing support

  • Continued assistance:
    • Gamehaap’s team will continue to assist you post-acquisition. Whether you need help with integration or resolving any issues that arise, our team is here to support you.
  • Long-term responsibility:
    • Gamehaap takes long-term responsibility to make acquisitions easy for our business partners. We are committed to ensuring that your experience is smooth and successful, from initial interest to post-acquisition management.

 

By following these steps and leveraging our ongoing support, you can effectively manage and optimize your new game asset, ensuring a successful integration and long-term success.

 

 

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